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Independents urged to find niche in market

INDEPENDENT operators have been urged to find a niche in the market and to promote the elements which make their club stand out.
At a seminar at this year’s LIW, a panel of experts joined forces to reveal successful ways which independent gyms can market themselves.
They revealed that smaller clubs are in an ideal position to create a niche for themselves and do something which makes them stand out from the crowd.

Go backPosted on 9th November 2010