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Findings from world’s largest retention study unravelled at UK seminars

RETENTION guru Dr. Paul Bedford is holding a series of five seminars across the country next month to launch his National Retention Reports.

The seminars will begin to unravel the complexity of developing an effective retention strategy for health clubs and leisure centres, as he explains why so many operators fail to make lasting changes to improve retention.

Delegates can pick Dr. Bedford’s brain as he introduces research from his Black and White reports and helps operators understand the when and why of member behaviour, fees, contracts, demographics and branding, and looks at the effect of service on member retention.

The one-day Retention Guru seminars, from 9.30am – 4.30pm, will cost £50 per delegate and will take place in:
Doncaster – Wednesday December 4
Manchester – Thursday December 5
Scotland – Friday December 6
South Wales – Wednesday December 18
London – Thursday December 19

Further information and booking for the seminars can be found at:


Go backPosted on 19th November 2013