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New industry seminars launched

LEISURE-NET Solutions and Bigwave Media have launched Insight 2015, a new series of marketing and customer insight seminars.
Designed to provide attendees with the tools needed to enhance the marketing, customer experience and business decisions they make, the seminars will take place on March 10 at Orford Park in Warrington and March 11 at K2 in Crawley.
Insight 2015 is aimed at customer insight specialists and strategic marketers, as well as senior managers, decision makers and directors working in the active leisure sector.
The seminars will be endorsed by CIMSPA to Level seven standard, and will be delivered to their Professional Qualifications Framework – Manage the development of products and services.
Director at Leisure-net Solutions David Monkhouse said: “Getting customer experience right is the key to any successful business. The Insight seminars will cover everything marketers and managers need to know to dramatically improve their customer insight and turn customer data into intelligence.
“We will focus on performance-based data and research techniques, social media insight and web analytics. As experts in the Net Promoter Score, we will also explain how it works and why it’s more than just a number.”

Go backPosted on 30th January 2015