LEISURE Industry Week 2015 will be positioned as the ‘heartbeat of UK leisure’, according to new owners BodyPower Ltd, who have revealed exciting plans for this year’s show, including a media partnership with WorkOut.
The show – taking place at the NEC Birmingham on September 22 and 23 – will remain a dedicated trade event, with a strategy in place to create a more exciting and interactive environment for both visitors and exhibitors.
Organisers have also announced a new partnership with WorkOut, which will include the introduction of the WorkOut Trade Lounge at the event; a comfortable, exclusive area for LIW visitors to network with likeminded business owners and key industry stakeholders.
BodyPower sales director Steve Orton said: “For us this seemed like a no-brainer. We’ve enjoyed a longstanding relationship with WorkOut over many years and we’re thrilled to have them on board for LIW.”
*Look out for the full story in the next issue of Workout.
Go backPosted on 19th February 2015