FICKLE fitness fans are investing heavily in health and fitness clothing, equipment and gym memberships which are going unused, according to new research.
A survey of 1,000 UK adults, carried out by beabetteryoucourses.co.uk as part of the 2016 Fitness Knowledge Report showed that the nation has spent more than £249,600,000 on gym clothing and equipment that has gone unused in the last year.
Research discovered UK adults spent an average of £52 each in 2015 on health and fitness clothing and equipment – with 1 in 10 admitting they never once used what they bought.
The study also found gymgoers spent an average of £550 on gym membership in 2015, despite only having been 13.5 times in that time – a cost of £40 per visit.
Managing director at beabetteryoucourses.co.uk Simon Bubb said: “When making the commitment to getting fit and healthy, the investment should be more than just financial – it’s about investing the time and mental energy, as well as physical, into making a lifestyle change.
“It’s very easy to sign up to a gym, go shopping and kit yourself out with the latest fitness gear, but what use is it if that investment lays dormant?
“Many believe that PTs and the help of fitness and nutrition professionals is cost prohibitive – and so many are splashing out on equipment and clothing which they don’t have the motivation to use.
“One of the key things a PT can provide is that motivation and the extra support needed when establishing a new lifestyle.”
Go backPosted on 12th April 2016