THE Royal Life Saving Society has launched a national campaign to tackle the shortage of pool lifeguards across the leisure industry.
The Be a Lifeguard campaign has two principal aims: to encourage as many young people as possible to take up lifeguarding and to help operators to promote their National Pool Lifeguard Qualification courses.
The social media campaign will run on Facebook and Twitter and a film highlighting the varied role of lifeguards has also been produced in support.
Director of IQL UK, RLSS UK’s trading subsidiary, Martin Symcox said: “The shortage of trained lifeguards is a serious problem for operators. Without adequate lifeguard cover, operators are forced to close lanes in the pool and even reduce their opening hours.
“Becoming a lifeguard is a great way for students to fund their studies or even start a career in the leisure industry, which is why we are targeting school leavers, students and university graduates with this new campaign.”
Go backPosted on 18th August 2016