THE team at eGym is celebrating a successful Elevate show, which saw visitors flock to their stand to enjoy demonstrations and take part in a strength challenge.
Every visitor to the stand was logged in as an eGym member, thanks to integration with connected CRM partner, ClubRight; creating an opportunity to enjoy a fully immersive eGym experience.
eGym UK MD Jochen Michaelis said: “The buzz we created at the show was amazing. We used large, outward facing digital displays to broadcast live information to passers by, direct from individual consoles on our strength equipment. This enabled us to connect with a much wider audience, drawing curious passers by onto our stand to find out more.”
eGym also hosted a strength challenge, inviting visitors to press as much weight as possible from a single repetition on the eGym chest press. Each attempt was broadcast live, via digital displays, and a leader board reported challenge status in real time.
Jochen added: “eGym used Elevate to showcase what fitness delivery looks like moving forwards. It was exciting to see visitors attending demonstrations, truly engage with the opportunity connectivity brings.
“The next six months are going to be really significant for eGym. Our pipeline of install projects is healthy and we look forward to working with operators to deliver our experience to more communities across the UK.”
Go backPosted on 17th May 2017